Cause-related marketing

A heartfelt association for the cause

A cause-related marketing initiative enhances your corporate image while at the same time making it possible to collect donations for the cause that means so much to you: that of the children, mothers and families of Sainte-Justine. It’s a win-win proposition! 

Your initiative may take several forms and combine different types of contributions:

• Donation related to product sale
• Corporate monetary donation related to initiative
• Access to customers (sollicitation or promotion)

Want to draw attention to your corporate values by associating your company with the Sainte-Justine cause? Engage your employees, customers and partners to promote the sale of a product or service for the benefit of the CHU Sainte-Justine Foundation.

Supporting one of the Foundation’s major events means enjoying exceptional benefits while affirming your culture of giving. Make a gesture of solidarity for families in Quebec and benefit from the positive impacts of your commitment.

See our branding policy for details on organizing a cause-related marketing initiative for the benefit of the CHU Sainte-Justine Foundation.

Please note that any cause-related marketing initiative must have the prior approval of the CHU Sainte-Justine Foundation.